Archive | Fitness

15 Different Ideas For Your Fitness Marketing Campaign

If you have an existing fitness business center and hoping to increase your customer and sales, you will need to have an excellent marketing ideas to grow and create more attention for your business or programs.

Today, more people are realizing the importance of health clubs, gyms and even fitness boot camp. So if your business is engaged in helping people get better or fit, consider yourself lucky as the fitness business have the potential to succeed if the right fitness marketing plan are in-place.

Keep in mind that competition is your number one concern, thus you must put extra effort in making sure that your business stands out. The following are 15 ideas for a successful fitness marketing drive.

1. The quicker way to make your business known is through an open house as they can check out your facilities and programs.

2. During your grand opening it is always best to hire fitness personality as your speaker or to cut the ribbon. This is an excellent way to get attention and let the people know that your business is worth visiting.

3. For the first 30 days why not offer a 50% discount or free sign-up fee for one individual whose part of a group.

4. Free membership is another way to get more people to join your gym.

5. Newsletter can also be utilized and very effective in creating health awareness.

6. Word-of-mouth is a time tested fitness marketing that has never failed before.

7. Referral system are always a good way to get more people to know you or what you have to offer. It is also a widely used fitness marketing strategy that is known for bringing more people into the business.

8. Press released is a tool that you can utilize anytime.

9. Use your community to spread the words and make more business well-known.

10. Make your website informative and really interesting. You must also learn to advertise your site.

11. Tap the social media as one of your fitness marketing strategy, social media such as Twitter, Facebook, LinkedIn, and other.

12. Create traffic for your website to make it even more popular and profitable.

13. Research the market and your competitor fitness marketing plan, to easily counter the problem.

14. Join the local chambers of business to open up more opportunity.

15. Learning is a never ending cycle for someone in the health business as new information arises each day.

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7 Quick Tips For Managing Diet And Health

It’s no secret that there’s a direct connection between diet and health. Not only does your body run on the fuel you give it, to a large degree your body is the fuel you give it. But these facts don’t make it any easier to eat well and maintain a healthy weight, as evidenced by the $64 billion weight loss industry in the US.

So here are 7 simple tips for managing your diet and overall health:

#1 Set Reasonable Goals

You can’t climb Mt. Everest on your first day of hiking. So set an achievable goal and be sure to give yourself a big high-five when you achieve it. Then fix your sites on the next reasonable goal.

Fit-Bit: Be realistic in your objectives.

#2 Record And Review Your Progress

Keep a record of what you eat (there’s more than one app for that) as well as your fitness program (more apps). When you know you’re logging what you eat, you’re more likely to lose weight, while seeing those fitness graphs and sharing them on your favorite Social Networks is great reinforcement.

Fit-Bit: Track it.

#3 Make Your Pantry Healthy

If you are what you eat then, in fact, you are what’s in your pantry. So don’t stock junk food at home. If your family members or roommates want that kind of stuff, ask them to keep it out of site. When you’re hungry and there’s only healthy food around, that’s what you’ll eat. And on the flip side, take healthy snacks with you so that the “healthy pantry” goes wherever you go.

Fit-Bit: Keep the junk away and the healthy stuff at hand.

#4 Kick It Off With High Protein Daily

Eating a high-protein breakfast which is nutritionally balanced will make you less likely to overindulge the rest of the day because you’ll feel less hungry.

Fit-Bit: Jump start your day with high protein.

#5 Start Your Diet And Workout Routine Simultaneously

That little voice in your head will tell you that you don’t want to take on too much at once. However, there is evidence that embarking on your healthy diet and new exercise regime together actually works in your favour in the long-term, with each bolstering the other.

Fit-Bit: Eat right AND exercise together from Day one.

#6 Supplement Your Hard Work? Garcinia Cambogia

A lot has been said about Garcinia Cambogia extract as a weight-loss enhancer. Some studies seem to indicate that it can help shed pounds.while others are not so sure. While Garcinia Cambogia on its own is not a miracle weight-loss solution, it may help enhance your diet and exercise efforts. Try one with a money-back guarantee, it’s worth a shot.

Fit-Bit: Augment weight loss with Garcinia Cambogia.

#7 Make It Sustainable

Your friend tells you how her new diet and swimming regimen has worked wonders, she’s lost 15 pounds in the last few months! Sounds great, but if you hate swimming that is not your ticket to health. Find a workout you enjoy so that you’ll keep it up over the long haul.

Fit-Bit: Do what works for you in the long-run.

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Physical Fitness Tests – Kraus-Weber Test

A good way to know your fitness level is by taking a fitness test that will test your physical endurance, body strength and help you understand the basic relationship between body strength and fitness. One of the best known methods for it is Kraus-Weber Test (K-W Test).

Components of Kraus-Weber Test (K-W Test).

A K-W test known as Minimum Muscular Fitness test has six different components, and this test is capable of measuring various muscle groups in term of their physical strength and inherent flexibility. The higher the ratings are; greater will be your fitness level.

This very test of fitness was firstly used to investigate about the progress of the treatment given for back pain problems. More than eighty percent of people who take this test failed to pass it in the first attempt.

The first test of the six K-W Tests series is used to evaluate general fitness of a person. In this test one has to keep both of the feet on the ground; do sit ups while keeping both hands folded on the back and lying body on the ground.

The second part of K-W Test series is similar to first in posture but only change is that in this test knees of person remain bent and the ankles are as close to buttocks as possible; while doing sit ups..

The third part of K-W Test series requires the person to lie flat on the back and keeps hands behind the neck and legs remain straight and lifted up, for about ten seconds in a stretch.

The fourth parts of K-V Test series person lie on hisher stomach; and while keeping the feet firm to the ground one need to lift the head and shoulders along with the chest off the ground for about ten seconds. Test number five’s posture is similar as fourth one; only addition is that one needs to lift knees straight off the ground for ten seconds.

Finally, in last test i.e. number six; one need to stand straight barefoot while both of the feet must be placed together firmly to the ground; then, while keeping the knees straight one needs to bend slowly so as to touch the ground with the fingertips. One needs to hold on in same posture for about three seconds. This test is really useful to gauze one’s fitness level and to understand what needs to be done to improve fitness level of a person who takes this test.

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The Best Way to Gain Muscle Mass – 3 Secret Tips

There are a lot of myths and misconceptions out there about muscle building that could be slowing down your progress. However today I am going to reveal 3 little known tactics for building muscle that genuinely work, including the very best way to gain muscle mass.

Okay, so let’s get started.

1. The very best way to gain muscle mass is to push yourself and train like a “barbarian”. Workout as if each set and rep is the last that you will do, hustle between your exercises and keep your break periods even and honest. By doing this you are increasing your intensity which will allow you to get into better shape and build big muscles. Too often people at the gym amble from exercise to exercise, barely building up a sweat, and then complain that they aren’t getting the results. Put simply, if you want to bulk up and bulk up quickly then you have to push yourself in the gym. (Note- by improving your intensity during a workout you will in fact spend a lot less time in the gym but see far greater results).

2. Make sure that you incorporate the two “animal exercise”. The Squat and the Dead lift. Bodybuilders all over the world swear by these two training techniques, claiming that they are chiefly responsible for large increases in muscle mass. The reason for this, is that the squat and the dead lift put a lot of good pressure and tension on the body causing large increases in your hormone levels. Thus creating the perfect conditions for optimal muscle growth. Put simply, if you are not incorporating these two “bad boy” muscle building techniques, then you are truly missing out.

3. Ensure that you are putting the right food and supplements into your body. Not surprisingly, what we put into our body has a large direct impact on how we look and feel. Because of this, it is very important that what goes into our bodies is right for muscle growth. Make sure that you have at least 6 meals a day made up of 45% carbs, 35% proteins and 20% fats. Moreover make sure that at least half of the meals are actual whole foods. (I.E. not just protein shakes). Supplements are also good for the body but only the right ones. Such as protein shakes, powdered creatine, multi vitamins and fish oil capsules.

Ok, so now you know the best way to gain muscle mass. It is up to you to follow through with this advice and build the kind of body that you want. Of course, this is just the tip of the iceberg.

If you want much more information about how to build muscle, then visit the website below.

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Successfully Golfing After a Stroke for Fun and Fitness

There is no denying stroke survivors have a lot to deal with as they go through the rehabilitation process and learn to live with physical limitations. Unfortunately, far too many people treat having a stroke as a sign they can no longer enjoy physical activities. For stroke survivor’s who love to play golf, those so-called physical limitations aren’t as pronounced as one would imagine.

Playing Golf Again is a Real Possibility

Except in the worst of cases, the only thing that keeps most stroke survivors from getting back onto the golf course is the assumption they can’t do it. That assumption is wrong in so many ways. Will their golf game be as proficient as it was before the stroke? Probably not, but everything in life changes after medical trauma. The reality is golf courses aren’t going anywhere and any golfer who wants to golf belongs on the golf course. That includes stoke victims who love the game.

It only takes three things to make it happen. First, the person affected by the stroke has to believe they can do it. Second, they need to accept certain limitations and learn to play within themselves. Finally, the stroke victim needs to minimize expectations and maximize the joy that comes from being out on a golf course instead of laying in a bed feeling disabled.

The Benefits of Golfing for Stroke Survivors

The benefits of being able to return to the golf course will touch almost every aspect of the stroke survivor’s being. From a physical standpoint, they get the health benefits of fresh air and exercise. Doctor’s often encourage stroke victims to exercise their muscles and get the heart beating again. The walking and swinging of a club help to move all the right muscles and bring balance and coordination back.

As far as mental and emotional issues are concerned, there is nothing that revitalizes the spirit and soul more than overcoming impossible odds to achieve something important. If a golfer loves to golf, then learning to do it again under a different set of circumstances is an accomplishment that should bring a great sense of pride to a disabled golfer. In many cases, depression is actually a bigger threat to one’s well-being than another stroke. By going out there on the golf course and proving they are still a player, the afflicted individual won’t feel so afflicted anymore.

Finally, there is great value is participating in a social activity for a stroke survivor who has been hospitalized and/or confined to the home for a period of time. The chance to get out among friends and golfing buddies serves to make the person feel they are still a part of life here on this planet.

Exercises Designed to Make Golfing Easier for the Stroke Victim

While contemplating that first post-stroke round of golf, there are several exercises that can help reestablish stamina, balance and coordination. Walking is a must. Even cart riders will log distance during a round of golf. By getting out each day for a walk, it will improve endurance on the golf course. For balance and coordination, doctors recommend sitting on a stability ball but for those affected by stroke, a physical therapist should be close by unless one has progressed. By doing this exercise for just a few minutes everyday, one’s balance and ability to control their arms and legs will show marked improvement over time. A more sensible exercise at home would involve use of a chair. While the person affected by the stroke stands in a corner of a room, they hold on the back of the chair and practice moving hips forward and back and from side to side. This is also beneficial for strengthening the weakened side. If the survivor also has dropfoot which many stroke victims experience, a brace recommended by the persons doctor for safety. It can help immensely as even if a cart is used, as the walking can tire out the weakened leg quickly at times.

Making Golf Easier for Stroke Survivors

The golfing world is well-aware that some stroke victims love the game of golf. With that in mind, there are plenty of custom equipment designers who are more than happy to help design golf equipment that compliments a golfer’s disabilities. Another way golf is made easier for stroke victims is the process of making them feel normal. Disabled golfers are often reluctant to play golf with healthy people for fear of slowing the group down. First of all, golf is a game of courtesy and golfers tend to be very patient with those who might not be as skilled as the others in the group. That said, there are many golf courses that sponsor groups that have disabilities. By playing golf with other disabled golfers, the individual doesn’t feel it necessary to perform, only to enjoy the outing.

Golf is a great sport and activity. If you or someone you know has suffered a stroke and would still love to hit the links, by all means make it happen. With reasonable expectations, that first round of golf will feel like a rebirth of sorts, prompting the stroke victim to stop feeling like a victim and more as a winning survivor.

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Constant Sweating – 3 Tips to Help Treat Constant Excess Sweating

Constant sweating can become a very troublesome condition, especially if you sweat more than other people do. Putting up sweaty hands, feet, or underarms during important occasions can affect your confidence and self-esteem. Hyperhidrosis is not something that you can easily get used to. It can embarrass you in front of other people and affect your performance during nerve-wracking examinations or performances.

If you want to change your life for the better, you should start researching of ways to cure your excessive perspiration. After knowing available options, you can easily pick a method that suits your unique needs and preferences.

Changing harmful eating habits and caffeine intake

The leading cause of hyperhidrosis is obesity and lack of exercise. The bigger your waistline, the more susceptible you are to excess perspiration. Try adopting a fitness plan that can help you lose weight. Start eating right by consuming foods that are rich in fiber. By doing this, you can accelerate your metabolism and avoid shedding too much sweat. Do not forget to stay away from greasy and fatty foods because they will only increase your body temperature.

Drink lots of water in order to prevent dehydration. Avoid drinking alcoholic drinks and too much coffee. These beverages can harm your body and make you sweat like there is no tomorrow.

Using natural treatments

You can also try using natural remedies for your condition. Use tea and rosemary mint soaks for your hands and feet. Use baking soda that can absorb sweat in your underarms. Drink a cup of sage tea at least two to four times a day in order to regulate your body temperature and perspiration levels.

Attending iontophoresis sessions

Another way that is proven effective is to sign up for iontophoresis sessions. In every session, your affected body part is soaked into water. After this, it receives a weak electric shock until a tingling sensation is felt. This procedure is proven safe and effective, so you do not have to worry about any side effect. However, you should consult your doctor first before doing this method.

These three tips are the best ways to address your constant sweating. If you want to explore other options, you can always consult your physician or dermatologist.

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The 5 Key Dimensions of Physical Fitness Exercises You Should Know About

When you properly engage in physical fitness exercises, your body will attain a high level of mental and physical health.

In fact, suitable aerobic fitness exercise will help you remove ‘bad cholesterol’ and increase ‘good cholesterol’. Moreover, the network that control blood supply in your body will get strengthened; the risk of many grave diseases will drastically reduce; the duration of existing illnesses will be significantly shortened; and infections will be prevented.

Yet, the 5 key dimensions of physical fitness exercises have different effects on different aspects of the body though they generally help the body achieve better state without taking drugs.

Strength (Muscular) Building Exercises

Here, the ability of muscles to carry heavy objects – lifting, pushing, and pulling – are developed as well as the basic walking, standing and general posture-related activities.

Usually, you can develop these muscles by engaging them in overload exercise and gradually increasing the amount of load you carry during exercise. For example, isometric exercise involves trying to lift or pull immovable objects (though it is not advisable for people with hypertension); isotonic exercise involves the use of dumbbells and other regular objects used in weight lifting; and isokinetic exercise is usually done by athletes and professionals.

Endurance (Muscular) Exercise

You can decide to improve the endurance of some groups of muscles in your body e.g. the leg muscles, abdominal mass, etc. This closely resembles cardio-respiratory endurance; it actually focuses on the ability of the muscles to withstand continuous, long term activities.

Flexibility Exercise

Joints are subject to ‘the law of use and disuse’ whereby they function less efficiently when not used regularly. This is particularly important to dancers. In physical fitness exercises, flexibility improves the efficiently of joints in the body. It also improves balance and posture.

Body Composition Exercise

The ratio of healthy body fat to body mass is a primary concern in physical fitness training. Body composition exercise tackles overweight, obesity and related concerns.

Cardio-Respiratory Fitness Exercise

Specifically, cardio-respiratory fitness exerciseforms the groundwork for other workouts by increasing your ability to endure work for longer periods and work more intensely. When the body draws on oxygen to perform activities, it would not have to (an-aerobically) produce lactic acid that causes muscle fatigue. More so, it has been reported that cardio-respiratory physical fitness exercise enhances lifespan and greatly reduces the risk of infections.

Consequently, it is advisable to pay a higher premium on cardio-respiratory fitness exercise since it supports your body fitness and enhances your wellbeing. Nonetheless, any of the other fitness exercises are alright depending on your own goal.

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Build Huge Trapezius Muscles With New Trap Exercises

Oh the “traps” or Trapezius muscles and their many exercises. I was in the gym a few days ago and saw a guy pounding away on the shrugs. He was doing shrugs with a 110lb dumbbell in each hand. He was lifting the weight a total of 1 inch on each rep. The weight was so heavy; he couldn’t do the movement properly. Not only that, but he was trying to heave so much weight, he was exhausted after only four unsuccessful reps.

So I asked him why he was doing what he was doing. He said, “Traps are where it’s at!” I tend to agree with him.

The “traps” or Trapezius muscles are above your collar bone on top of your shoulders and extend from your neck to the tip of your shoulders.

If your traps aren’t developed just be glad they they can be the biggest improvement in your overall look, and grow really quickly. With well developed traps, you will raise the bar from looking like a regular Joe to looking like a body builder.

Exercises for your Traps

I know you probably think shrugs are the only way to build huge traps. How’s that working out for you? I’m guessing not too well, otherwise you wouldn’t be reading this. Well, shrugs are an effective core exercise to build traps just like bicep curls are to build biceps, but there are other things you can do to get a good trap workout. Below is a routine I have developed to get you on your way.

1. Shrugs 3 sets X 10 – 12 reps

I had to include those, they really are the start to successful trap training. I know you know how to do shrugs, but here are a few tips. When you fully contract your traps they probably hit the sides of our neck, I know mine do. To fully contract, or lift your traps, push your head forward as far as possible. This will keep them from squeezing your neck and making it feel like you are going to squeeze your head right off. Be sure to contract fully and hold for two seconds before lowering the weights slowly. You could also sit down to ensure proper form.

2. Lateral Raises, with Traps Flared 3 X 12 – 15

This one is tough. First, you need to flare your traps while holding the dumbbells. Next, simply perform a lateral raise. This is just like a normal lateral raise where you lock your elbows and lift the dumbbells directly out to your side to where they are parallel with he ground. The lateral raise usually hits your deltoids, but when you flare your traps it concentrates the movement to them for maximum isolation. Start with 12 to 15 reps and don’t use too much weight so that you will maintain proper form and get used to the movement.

3. Bent over lateral raises, with Traps Flared 3 X 10 – 12

This is the same movement as the lateral raise, but you want to bend at the waist at about a 45 degree angle. This is great because it will hit the back of your traps. The rear traps are impressive because from behind you will look even more built, defined and strong.

These are two unpopular exercises that will really improve your trap building results. You can just add the exercises into any workout, they would be perfect if you do a split and have a “shoulders day.”

Throw these exercises into the mix and watch your results go through the roof!

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Life Fitness T3 Treadmill Review – Don’t Buy Before You Read This First!

Life Fitness is a world renowned name in the treadmill industry. Not only do they make the best lines of treadmills, but they are also quite popularized by their amazing marketing and promotion through numerous publications and features in various magazines and newspapers. These are also the main reasons why Life Fitness is one of the leading names when it comes to exercise equipments.

Life Fitness T3 treadmill is the introductory level of the high end treadmill series. However, as this company charges for the quality they bring to your home exercise machines, this equipment could be somewhat pricey for a regular Joe, but what it has in store will surely be worth investing on, though. So, to help you know more about this product, here is a brief Life Fitness T3 treadmill review.

First off, the T3 treadmill has the replaceable treadbelt. Usually, the units come in a fifty-eight by twenty inch treadbelts. However, if you are quite tall, you might want to consider longer belts, maybe even the sixty inch ones, so you won’t get too much cramped. The running platform is also made of extremely soft material with the FlexDeck Shock Absorption System to help you exercise better. This helps you lessen the amount of exertion that you need in exercising, so your endurance can last longer, allowing you to do more exercising. Plus, this helps reduce joint impacts which may result to minor injuries.

It also has a 3.0 HP continuous duty motor with a maximum speed of 10 miles per hour, which is really perfect for those who want to further intensify their workouts. As safety is also another matter for consideration, the Life Fitness T3 treadmill has a wireless heart rate control that displays readouts as you are working out. This technology, also called HeartSync, helps you monitor your exercise and your body.

The digital console is also one of its selling features. It is very user friendly, even assisting users with alert sounds and messages while guiding them into making proper alterations in the program. This will also help in choosing which preset or program to use.

However, as there are two versions of the Life Fitness T3 treadmill, the Basic and the Advanced, some differences must be noted. These two almost have a lot in common, except for the fact that the Basic only has five pre-programmed workouts and the basic electronics, while the Advanced has ten workout programs (including Random, Manual, Hill, Sport training, five and ten K Sport training, and EZ Incline), wireless heart control, two user profiles, and two custom programs, which is really ideal when you are sharing the equipment with someone. Life Fitness also offers a good deal when it comes to warranty: ten years for motor, and three to five years for parts, so you can be more assured with the unit you have.

So, if you are looking for a quality treadmill, and you are willing to invest for it, Life Fitness T3 treadmills may be the best choice for you. With a trusted name like Life Fitness, you can be sure that you’ll be getting your money’s worth.

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Easy Golf Swing Tips To Boost Your Game Overnight

Hard to believe but there are roughly 27 million golfers in the world today. Many golfers play golf just to hack around and have some fun; more avid players are always looking for ways to improve their golf swing and their overall game. You may receive all the greatest golf tips in the world, take countless lessons and get superior instruction and still may not be able to gain consistency.

Concentrate totally on your game and you’ll get the best score. Golf requires tough mental fitness as well as physical fitness and is often overlooked. A common mental error golfers make when driving the ball is to hit it as hard as possible.

Make sure to use the proper technique. It’s difficult for a golfer to practice hitting shots longer than short pitch shots unless one pays to play golf or pays to practice at a driving range or indoor golf training facility. Sidespin occurs when the clubface is not aligned perpendicularly to the plane of swing.

Trust your golf club to do the job it was intended to do. The backswing is a rotation to the right, consisting of a shifting of the player’s body weight to the right side, a turning of the pelvis and shoulders, lifting of the arms and flexing of the elbows and wrists. When you swing if you have problems with your left knee buckling, imagine you’re holding a soccer ball between your knees.

Try not to grip the club too tightly. Use the muscles in your legs and trunk when you swing. At the end of a backswing the hands are above the right shoulder, with the golf club pointing more or less in the intended direction of ball flight.

Standing over the ball for too long a time and wondering whether you’re going to swing the club correctly can easily result in a skewed shot, or completely missing the ball. Accomplished golfers purposely use sidespin to steer their ball around obstacles or towards the safe side of fairways and greens.

Using some simple tips, techniques and stretches, you can increase your drives by up to 20 yards– practically overnight. Don’t underestimate the value of fitness when it comes to your golf swing and your overall golf game. Golf workouts will change your game forever.

Overall, investing in golf swing aids will greatly improve your golf swing and your golf game. In any case, stick to just one golf swing aid at a time; don’t load up on them. Golf aids are often for sale at your pro shop or local golf shop.

Sporting goods stores have golf aids to improve your game. Whether you’re a seasoned golfer or just starting out, pick just one golf swing aid and go to work on your swing. If you’re looking for an aid to improve your stance they’re not hard to find.

There are golf swing aids that act as driving range simulators. There are a number of good golf swing aids on the market today. There are golf swing aids that will help you with swing alignment.

There are a wide range of golf swing aids on the market today to help the beginning and advanced golfer. Be careful about the claims on TV commercials and magazine ads; seek expert advice before you buy because they may not live up to their claims.

If you’ve hit with your golf driver perfectly once, you can do it every time. If you can, sit in on a friend’s golf lesson to see if you connect with the pro. If possible, just try to relax and enjoy your game.

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